Monday, June 16, 2008

Holyrood Partnership - PR Goes Digital

One of the country’s fastest growing PR companies has become the first in the UK to use Planet Ink Ltd’s paperless publishing solutions to help secure new client accounts.

The Holyrood Partnership, Silver Winner at the prestigious CIPR Awards for Outstanding Small Consultancy, have already forged an impressive reputation on “impact, individuality and innovation”.

Video and photography are among just a few of the creative services the Edinburgh based firm offers to its fast growing client list.

Recognising the benefits of our digital platform, they have been quick to make good use of those skills to provide content for their own tailor made eco friendly documents.

The end result allows clients to quickly and effortlessly view slick presentations using cutting edge technology.

Planet Ink Ltd’s founding director Shaun Milne said: “We are delighted to be working with such a dynamic, forward thinking company as the Holyrood Partnership.

“They not only fully grasp the concept of digital documents, but have their own inspirational ideas for them, providing a fantastic showcase for their creative abilities.

“It is worlds away from the unwieldy sheets of paper and massive flip charts of the past still used by some, and really helps to show off Public Relations as it should be.”

To find out how our digital documents could help drive more business to your company, contact the Planet Ink Ltd team on 0141 248 5595/6 or email shaun@planetinkltd.co.uk

To discover more about the Holyrood Partnership, visit their website at: www.holyroodpr.co.uk

Tuesday, June 10, 2008

ScottishPower - World Environment Day

ScottishPower celebrated World Environment Day this month by using Planet Ink Ltd's paperless publishing solutions to produce a special eye-catching digital magazine to mark the event.

The end result was a visually stunning title available to those involved in the business on the day - June 5 - complete with facts and Flash files.

Our digital publishing can help to reduce carbon footprint in a number of ways:

* reduce energy use by not printing
* no use of natural resources such as paper
* no use of ink or other harmful chemicals
* no need for emissions spewing transport - deliver online
* no need for re-prints - simply update pages online
* no need for disposal or recycling

Find out how we can help reduce your carbon footprint and achieve costs savings, by contacting the team on 0141 248 5595 or email shaun@planetinkltd.co.uk

ScottishPower News - Issue 18

ScottishPower made a number of major announcements today including the appointment of a new CEO, Vice Chairman and the establishment of a new Executive Committee of the Board to complete its integration with Spanish energy firm Iberdrola.

Working closely with Planet Ink Ltd, they were able to deliver the news across their entire business today as part of a successfully co-ordinated approach to their communications needs.

Planet Ink Ltd were able to produce digital and printed editions of their award winning staff newspaper ScottishPower News to tie in with the official announcement released this morning.

The latest edition carries details of all the announcements, and the first interview with their new CEO Nick Horler.

This project was a prime example of how the team at Planet Ink Ltd are able to serve world leading companies by working closely alongside their in-house communication teams and senior managers, dealing with even the most sensitive of information, while at all times ensuring strict client confidentiality.

To find out how Planet Ink Ltd could help your organisation, call 0141 248 5595 or email shaun@planetinkltd.co.uk

Setanta Sports - Switch On In June












Planet Ink Ltd has completed a hat-trick of digital publications on behalf of Setanta Sports in June completing a hectic season for the broadcaster.

Our team created individual editions for their GB, ROI and Freeview markets at a fraction of the cost of traditional printed materials.

Each edition also comes with a comprehensive statistical package to track reader habits and page views, of huge benefit when planning marketing camapaigns.

The magazine - Switch On - was a finalist in the 2007 PPA Scotland magazine awards and Highly Commended in the Customer Magazine of the Year category.

Planet Ink Ltd first introduced digital publishing to Setanta Sports in 2006 followed by further improvements including the inclusion of Flash and video in 2007, benefitting in a huge year on year increase in readership for 2008.

The magazine is emailed to their database of customers, and also available to view at www.setanta.com.

If your organisation would like its own digital magazine from the creative team at Planet Ink Ltd, please contact us on 0141 248 5595 or email shaun@planetinkltd.co.uk.