Wednesday, July 30, 2008

Planet Ink Ltd - Bigger and Better

Planet Ink Ltd have completed the expansion of their office facilities in Glasgow city centre today.

Based on the same prominent site in Union Street next to Glasgow Central Station, the expansion allows for the recruitment of more staff and creation of a new central production hub.

The project has been completed in time to welcome our newest recruit, Mari Reilly, who joins the company on Monday.

Mari, a graduate of Glasgow Metropolitan College, has been working closely with Planet Ink Ltd over the past few months developing our range of interactive and Flash based digital documents.

Founding director Shaun Milne said: "Planet Ink Ltd is already an award winning company with an enviable reputation for fast paced, innovative publications that have really led the field in Scotland.

"By expanding the size of our operation we create not only a great working environment for the creative talents we have, but the increased capacity to handle more and more projects.

"We are particularly pleased to have captured the talents of Mari and look forward to her working with the existing team to add an extra dimension to the company as we look to offer our clients the best possible service.

"By investing in our core services, we are well placed to help other companies through these difficult times.

"The credit crunch means budgets have never been tighter, but with digital documents we can shrink the cost of delivering information packed publications by 70% or more on traditional print alternatives.

"And with environmental awareness also peaking, the chance to enhance green credentials at the same time in preparation for the potential tax breaks of the future that may bring, means the time to look at our digital solutions really is now."

NB: The contact details for Planet Ink Ltd remain the same. Suite 3.4, 111 Union Street, Glasgow, G1 3TA; Tel: 0141 248 5595/6; email: info@planetinkltd.co.uk

Wednesday, July 23, 2008

ScottishPower - Corporate Responsibility Report

Planet Ink Ltd are delighted to announce that the production and delivery of ScottishPower's annual corporate responsibility report is now complete.

ScottishPower commissioned Planet Ink Ltd to deliver a concept for the key document that would prove attractive while conveying all necessary information to their target audience in a simple, cost effective way.

Our creative team came up with a multi-media solution via a printed die cut leaflet stuffed inside ScottishPower News and a die cut fold out CD holder for direct delivery containing a PC and MAC version of the report as a specially designed digital document (pictured), complete with associated video.

All were intended to drive users towards the official website for further information.

Design, printing, data-transfer and delivery were all project managed and implemented by the team at Planet Ink Ltd.

To learn more about how Planet Ink Ltd could serve your corporate needs, contact the team by emailing info@planetinkltd.co.uk or calling 0141 248 5595/6.

ScottishPower News - Re-design Complete

Planet Ink Ltd have unveiled a comprehensive new look to the award winning ScottishPower News with the publication of the latest edition.

Working closely with the internal communications unit within ScottishPower our creative team have developed a fresh new look to take into account of the new company wide branding guidelines.

Layouts, fonts, colour schemes and new masthead have all been introduced along with the new look ScottishPower logo and other features.

While retaining the depth and feel of its award winning predecessor, the new look for the paper is intended to capture the progression of the ScottishPower brand following their successful integration with Iberdrola.

The new look has been implemented to both the printed edition and the digital version (pictured) and distributed across the business.

Design, printing, distribution and digitization are all project managed by the Planet Ink Ltd team working closely with our clients at all times.

To find out how we could help your corporate communications, contact us by emailing shaun@planetinkltd.co.uk or by calling 0141 248 5595.

Saturday, July 19, 2008

YUDU spotlight on Planet Ink Ltd

Planet Ink Ltd are delighted to have work featured by major publishing partners YUDU Media as part of their online portfolio.

Yudu - who host the publishing platform we use most frequently - are currently showcasing the July 'Switch On' magazine designed, written and published by our creative team for major broadcasters Setanta Sports.

The publication - which has separate tailor made editions for Setanta's GB, ROI and Freeview markets - is our most interactive publication to date thanks to heavy use of Flash files to compliment the highly attractive design - elevating it to a new level following a successful two-year development.

It provides a firm platform for Setanta Sports to build their new marketing strategy upon as the Irish owned company enters a new phase in its evolution.

Planet Ink Ltd introduced digital publishing to Setanta in 2006, making it the first European broadcaster to use the technology, and helping establish the concept as a major strand of their client retention strategy, alongside other commissions for design including the successful A5 glossy printed 'Setanta Golf' magazine for last year's Open at Carnoustie.

The latest publication is a prime example of the direction Planet Ink Ltd is moving in with a series of key announcements to be made over the coming weeks.

To view the edition as featured by YUDU, just click the link here.

Founding director Shaun Milne said: "We are delighted and grateful that YUDU have chosen to feature this Flash based edition as a prime example of just how versatile and interactive digital brochures can be. The reaction we have had to it from people has been overwhelmingly appreciative.

"We are fortunate that YUDU's self-publishing platform has allowed us to be so creative for a multi-edition title like this, while all the time knowing that their technical support is just a phone call or a click away should it be needed.

"The fact that such an innovative, award winning company as YUDU are showcasing our design work to their own clients as an example of best practice is a massive boost for us, and one that has already led to contact from interested parties.

"Planet Ink Ltd has many exciting developments in the pipeline and we look forward to sharing them in the very near future."

* To find out how Planet Ink Ltd can breathe new life into your publications with interactive digital publications - at a low price that could help your company beat the credit crunch - contact the team on 0141 248 5595/6 or email info@planetinkltd.co.uk

Thursday, July 10, 2008

Hearts FC join digital revolution


Heart of Midlothian FC - The Heart and soul of Edinburgh - are the latest client to make use of Planet Ink Ltd's page turn facilities with the launch of their first digital edition today.

Used as an aggressive marketing tool for the club's Hospitality and Sponsorship ranges, it will be sent to select addresses by email and hosted on the official club website.

Planet Ink Ltd and Hearts FC have a long standing relationship stretching back to 2006, but this is the club's first venture into the digital market with the company.

They supplied finished high-res PDFs to Planet Ink Ltd's multi-media team who were able to publish the document and have a link ready soon after.

Founding director Shaun Milne said: "We are delighted to have completed this latest project for Hearts.

"The club already has one of the most innovative websites in the whole of British football, and our digital editions sit perfectly with their forward thinking approach.

"We are sure it will help get their new season off to a great start."

To view the new brochure in action, you can visit the official Hearts FC website: here.

Thursday, July 03, 2008

Digital Magazines - More Interactive Than Ever!

Planet Ink Ltd has unveiled its next generation of fully interactive digital magazines with the production of this month's series of customer magazines for Setanta Sports.

To view the new developments, just click: Switch On
Separate editions are published for Ireland, the UK and Freeview customers.

Our latest design allows the reader to fully engaged with the publication, scrolling through information via Flash files, and is just one of a number of new developments our team have been working on.

All our eco sensitive digital documents can be tailor made to suit your needs.

Contact us on 0141 248 5595 or email shaun@planetinkltd.co.uk

Planet Ink Ltd. Because publishing shouldn't cost the Earth.