The first issue of ScottishPower News designed and published by Planet Ink Ltd was delivered ahead of schedule and for the first time was available in both printed and digital formats. The dual format has allowed the company to reduce both costs in terms of print, postage and distribution, and as a consequence its carbon footprint, by eliminating the need to mail the product to its interests in the US.
Wednesday, July 18, 2007
Tuesday, July 10, 2007
Setanta Sports – Golf Magazine
A free 100 page full colour glossy Setanta Golf Magazine made its debut this month just three weeks after Planet Ink Ltd was commissioned to create the new launch. Our team oversaw the entire editorial process from start to finish, ahead of 40,000 copies being distributed free to golf fans at The Scottish Open at Loch Lomond and The Open at Carnoustie. The latest Setanta ‘Switch On’ digi-mag also hit deadline to help promote its sports channels, including golf, boxing and football in both Scotland and England.
talk107 Radio – marketing magazine
Executives at Scotland’s fastest growing radio station – talk107 - have commissioned Planet Ink Ltd to produce a second digital marketing magazine for the company.
It follows the successful introduction of issue one which coincided with a surge in listener figures and increased advertising revenue for the station following its publication.
It follows the successful introduction of issue one which coincided with a surge in listener figures and increased advertising revenue for the station following its publication.
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