Wednesday, August 08, 2007

Planet Ink Limited – new HQ

Planet Ink Limited is moving to a new city centre HQ in Glasgow. The new office opens for business on Monday, August 20. This is ahead of a major drive for business as part of expansion plans to be executed in the first quarter of 2008. The new HQ is sited in Union Street, between both Central and Queen Street railway stations and a short drive from the M8. It brings us closer to our main client base, making it easier to work with their corporate teams, and to help facilitate the expertise we provide. It also gives us greater scope to attract new business and press ahead with expansion in what is a fast-paced market as more and more firms switch on to the benefits of digital. New contact details will be posted here in due course.

Thursday, August 02, 2007

Beattie Media – client marketing

Planet Ink Limited is delighted to have successfully completed its first collaboration with Beattie Communications, one of the UK’s leading public relations agencies. They commissioned Planet Ink Limited to carry out work on behalf of the Cumbernauld Housing Partnership ahead of changes to the charity’s Board structure. The project was completed on schedule.

Wednesday, July 18, 2007

ScottishPower News – Issue Nine

The first issue of ScottishPower News designed and published by Planet Ink Ltd was delivered ahead of schedule and for the first time was available in both printed and digital formats. The dual format has allowed the company to reduce both costs in terms of print, postage and distribution, and as a consequence its carbon footprint, by eliminating the need to mail the product to its interests in the US.

Tuesday, July 10, 2007

Setanta Sports – Golf Magazine

A free 100 page full colour glossy Setanta Golf Magazine made its debut this month just three weeks after Planet Ink Ltd was commissioned to create the new launch. Our team oversaw the entire editorial process from start to finish, ahead of 40,000 copies being distributed free to golf fans at The Scottish Open at Loch Lomond and The Open at Carnoustie. The latest Setanta ‘Switch On’ digi-mag also hit deadline to help promote its sports channels, including golf, boxing and football in both Scotland and England.

talk107 Radio – marketing magazine

Executives at Scotland’s fastest growing radio station – talk107 - have commissioned Planet Ink Ltd to produce a second digital marketing magazine for the company.
 
It follows the successful introduction of issue one which coincided with a surge in listener figures and increased advertising revenue for the station following its publication.

 

Saturday, June 30, 2007

Setanta Sports – Golf magazine

Setanta Sports have commissioned Planet ink Limited to produce their first-ever printed Golf magazine. The 100-page glossy publication is to be ready within three weeks, to coincide with The Open Championship at Carnoustie.


Monday, June 25, 2007

Setanta Sports – digital magazine

Boxing champion Ricky ‘The Hitman’ Hatton features on a special cover for Setanta Sports’ monthly ‘Switch On’ digi-mag ahead of his bout with Mexican fighter Jose Luis Castillo. It is accompanied by a two-page spread advertising the big fight with details on how to view.


Tuesday, June 19, 2007

ScottishPower News – newspaper and digital

Work has begun on the first ScottishPower News produced for the company by Planet Ink Limited. It has changed to a tabloid size with greater emphasis on design and use of photography, with Planet Ink Limited also providing copywriting services. The product is expected to be delivered ahead of schedule in both digital and printed formats.

Sunday, June 10, 2007

Heart of Midlothian FC – digital marketing

Planet Ink Limited has agreed to explore potential ways of helping Hearts FC improve its marketing capacity. This includes concepts for a digital only marketing brochure for the club’s glamour friendly against Barcelona in July, and an online catalogue linked directly to its online store.

Wednesday, May 23, 2007

Setanta Sports – digital magazine

May’s edition of ‘Switch On’ digi-mag celebrates Setanta Sport’s clinching of rights to show major live football matches from the Barclay’s Premiership next season. This will be accompanied by a major push for new subscribers over the summer.

Monday, May 14, 2007

ScottishPower – contract award

Following the success of ScottishPower Way digi-mag, Planet Ink Limited has been selected to produce an internal newspaper on behalf of the company. ScottishPower News will undergo a major redesign to make it even more appealing to readers, which will be available in both printed and digital formats. It will also increase in frequency to become a monthly publication. Planet Ink Limited are also project managing the distribution of the title across the UK and Europe.

Tuesday, April 24, 2007

ScottishPower – special publication

Planet Ink Ltd were commissioned by ScottishPower to produce a special publication outlining details of a proposed merger with Spanish firm Iberdrola. The entire process including design, copywriting, compliance and delivery was completed within 48-hours.

Saturday, April 21, 2007

Setanta Sports – digital magazine

Setanta Sports monthly digi-mag has undergone a revamp with greater emphasis being place on marketing. Interviews have been replaced with scheduling information to help make it easier for users to plan their viewing. This has also allowed for more use of photography and strong images to create a vivid marketing tool.

Friday, April 13, 2007

ScottishPower Way– digital magazine

The latest issue of ScottishPower Way was completed on time with a strong news edge to the content. It also contained a special cover of their outgoing Chief Executive Philip Bowman and interview as he looks to move on after 14 successful months with the company.

Wednesday, March 28, 2007

talk107 Radio – marketing folder

Edinburgh based speech radio station have taken delivery of a specially designed folder from Planet Ink Limited as part of their aggressive marketing campaign. The colourful piece with gatefold cover includes an area to include a CD-Rom and lip to carry brochures and letters. This was the first commission from the station, and was delivered both on time and to budget.

Monday, March 19, 2007

Glory, Glory magazine – CIS Cup Final

Planet Ink Ltd produced a special souvenir magazine for Hibs supporters to mark the CIS Cup final at Hampden. The glossy full colour magazine featured interviews with manager John Collins and former legends from their team’s last cup final victory in the competition. It was on sale on approaches to the ground and specialist retailers with a cover price of £3.50.

Friday, March 02, 2007

Setanta Sports – digital magazine

Switch On, the digital magazine for Setanta Sport, was delivered ahead of schedule. This month it features a major drive in advertising for its Golf and European Football channels, and a special spread on the SPL’s ‘Old Firm’ of Rangers and Celtic.

Sunday, February 11, 2007

ScottishPower Way – digital magazine

We are pleased to announce that the first digital publication on behalf of ScottishPower has been completed well ahead of schedule. ScottishPower Way was delivered to staff across their network as part of a strategy to develop its internal communications.

Friday, February 09, 2007

Setanta Sports – digital magazine

Setanta’s latest ‘Switch On’ magazine has been completed and features an eye-catching calendar of events coming up on the station over the coming months. It is the third digi-mag the broadcaster has commissioned Planet Ink Limited to produce.

Wednesday, December 06, 2006

Setanta Sports – digital magazine

The second ‘Switch On’ digital marketing magazine for Setanta Sports has been completed ahead of schedule. This allows the channel to aggressively market their programming schedule over the Festive season.